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How to Shop a Trade Show

25 tips for even the most experienced buyer

Publication Date:

01/20/2010

No matter how small your business may be, the benefits of attending a trade show far outweigh any reason not to attend. These events have been developed to give owners, buyers and managers the opportunity to meet industry leaders, conduct business meetings, network with colleagues and investigate new products. -Read more-

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Attendee Profiles

Meghan Cahall, owner of Ardee Equipment Co., Wheeling, Ill., attended The NBM Show in Indianapolis and found the show to be well organized and informative.

Kristen Smith attended The NBM Show in Charlotte, N.C., with her husband, Landon Smith, owner of Funky Monkey Screenworks, to research embroidery machines and screen printing technology.

After winning a $500 voucher at The NBM Show in Charlotte, N.C., Jamie Mentis, sign division manager of Ro-Mac Trophies & Signs, Greenwood, S.C., decided to purchase an Endura laminator from Sign Warehouse.